Our seo audit services are all about improving your site’s search engine optimization. Each component of our seven-step intensive seo audit service process helps you get your business in front of the searchers already looking for what you have to offer. Step 1
baseline seo audit
our seo auditing services start with a baseline seo audit. We use tools like google analytics, google search console, and ahrefs.
With the information, we provide a six-page interactive analysis of how your site is doing with seo. The analysis includes information on historic site visitor trends and your site users’ behavior. From there, we create a benchmark to help you measure future success.
Completing a thorough seo audit of your website requires significant specialist skills in technical optimisation, content analysis and backlink profile auditing. It also requires you to dig deep into your competitors’ websites and understand how to extrapolate findings to inform your strategy. You’ll need to be comfortable using a significant range of tools, from google analytics to google search console and leading tools like semrush, screaming frog and hrefs. By hiring a professional seo audit agency, such as the brains , you’ll have access to the services of an expert team of seo specialists that have a long history of planning and implementing seo strategies proven to increase website search engine rankings. https://vimar.ie/digital-marketing-services/ https://storage.googleapis.com/jd7/digital-marketing/digital-marketing-agency/Affordable-SEO-Packages-to-Grow-Online.html
Does my website need an SEO audit?
An seo audit is a review of your website that evaluates various factors that contribute to your site’s ability to rank within organic search. Regular seo audits will help you uncover minor issues before they become major problems. A technical seo audit looks at your website's overall optimization on the front end as well as the backend.
On the front end, you are looking at things such as duplicate content and title tags. On the backend, you get more into technical stuff such as crawl budget and page speed. Checklists are created and prioritized based on the overall effect the issues can have on your website’s health.
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Performing a technical seo audit is essential if you want to ensure that your website is viewed as ‘high-quality’ through google’s eyes, as this will impact your online visibility. By identifying any areas where there are technical issues (such as broken links and duplicate content), we can ultimately help you to drive more traffic to your site, increasing conversions. Website audits are an important part of our organic marketing efforts and allow us to get to know the ins and outs of your website’s performance. From reviewing the content across your site, to finding any bugs that need fixing, our seo audit service experts will investigate every corner and create a strategy to make impactful changes.
OUR SEO AUDITING SERVICES
What’s the point in having an attractive website if no one ever sees it? we’ve seen a lot of clients who have beautiful, engaging, and well-crafted websites that just can’t rank in search engines, and they don’t understand why. Why doesn’t a website rank well if it’s attractive and has a lot to offer? frequently, the issue in these situations is content in one form or another. This could mean not enough content on each page (“thin content”), similar or missing title tags and meta descriptions, or multiple urls pointing to the same page (“duplicate content”). Webfx will identify these on-page ranking barriers and recommend the necessary changes with our seo auditing services.
Before we continue, you need to understand that there are actually two different ways to go about an seo website audit. Both ways have their own advantages and disadvantages and they can be used for their specific purposes. First, there’s the fast auditing for search engines, which is generally a 10 to 15-minute process for an experienced auditor, and maybe a little bit longer for those who are fairly new to the auditing process. A fast audit generally uses free online tools that look over the very basics: domain and page authority, tags, xml maps, meta & alt descriptions, organic traffic, signs of penalties, and other important but basic surface level considerations when it comes to optimization.
Technical seo auditing will also include a summary of a website’s index in search engines such as google search and bing search. An index check can be used to find anomalies such as stray urls, indexed staging sub domains, media urls and other things that are best being kept out of the search index. Pages indexed will be checked as part of the technical seo audit process. A coverage check will make sure there are no other issues related to site index. A cross check of urls reported vs google search console data will be undertaken to look for omitted results which may also impact other seo factors relating to index bloat or “unwanted content”.
We recommend that the seo auditing process is done on an annual basis as a lot of things can change in a year, not only on your own site, but for the competitive landscape and search engine’s features and algorithm updates. This can help us plan out major bodies of work and put project plans in place. It also allows us to review the previous year’s audits and determine if we need to continue with that plan or make any adjustments. We will combine historical website analytics of your site, reports from our suite of seo tools, and what we’ve learned to determine what has been successful, what future adjustments we need to make to the strategy, if any.